Western Sun Foundation × Propeller Premier
Western Sun already transforms shared passion into action, one show at a time. Premier makes it automatic - a recurring membership that turns fans into monthly members, rewards them for showing up, and sends the funding straight to the causes you champion.
The opportunity
At every run, your volunteers set up a table, a QR code, a $25 suggested donation, a few limited-edition pins. It works - because Goose fans want to give.
Premier takes that exact instinct and makes it year-round, automatic, and rewarding. The fan who dropped $25 at the merch tent becomes a $10-a-month member who keeps giving long after the lot clears - and never has to be standing at the table to do it.
How Premier works
A simple mechanic that quietly compounds every time the band tours.
We design and build a Western Sun club page in your brand. Fans join in one tap and give monthly - no volunteer, no table, no app required.
Members unlock rewards, sweepstakes, and once-in-a-tour experiences - a signed setlist, a meet-and-greet, a pair of tickets. This is why recurring giving sticks.
Funds flow through a 501(c)(3) platform straight to Western Sun - Music Education, Music Therapy, Women & Children's wellbeing, and Climate. The four you already fund.
What fuels the program
The monthly membership is the base - but it grows fastest when big tour moments pour new members into it. Sweepstakes and in-venue do the acquiring; the recurring program keeps them.
A grand-prize experience - flights, tickets, meet the band - that any fan can enter with a donation. Our single biggest source of new members and email sign-ups. When Goose donates the experience, almost the entire raise goes to acquisition and cause.
QR codes on the screens, entry moments, and on-site sign-ups at the shows you already table. The fans in the room convert best - this scales, and tracks, the hand-run tabling you do today.
Every supporter these two engines bring in can roll into recurring monthly giving - the number that compounds tour over tour. Acquire at the spike, keep them all year.
The flywheel: tour → sweepstakes + in-venue capture new members → they give monthly all year → next tour, do it again, bigger.
The financials - costs, our percentage & payouts
No fees, no minimums, no software cost. Propeller earns 15%, only when you raise. Western Sun keeps about 78-80% of every gift.
Where every dollar goes
Calculated after payment processing, never off the gross.
What that looks like
| Monthly gift | To WSF / mo | To WSF / yr |
|---|---|---|
| $10 | $7.81 | $93.72 |
| $25 | $19.90 | $238.80 |
| $50 | $40.05 | $480.60 |
250 members at $25/month is about $59,700 a year, renewing on its own.
Different campaigns, different math
Sweepstakes and in-venue feed the base and carry their own costs, always netted from the raise, never invoiced.
| Campaign | Fee | Campaign costs | For |
|---|---|---|---|
| Monthly & one-time | 15% + 2% OCF | None | Steady ~78-80% to cause |
| Flyaway sweepstakes | 15% + 2% OCF | Ads + prize, netted from the raise (near-zero if Goose donates it) | Member & email acquisition |
| In-venue | 15% + 2% OCF | Minimal | Warmest conversions |
Same fee everywhere; what changes is the costs. On a sweepstakes the promotion and prize come out first, so net-to-cause runs lower than a clean monthly gift, but you gain supporters you keep all year. Measure it by members gained. Either way, your downside stays zero.
How payouts work
Donations are received by Our Change Foundation, a 501(c)(3) platform, which disburses the net to Western Sun on a regular monthly schedule.
OCF issues a tax acknowledgment to every donor automatically - one less thing for your volunteers to chase.
You watch members, dollars, and which campaigns are driving them live - no waiting on a quarterly report to know where you stand.
What a partnership asks of each side
This only works as a true partnership - so here's exactly what we'd ask of the foundation and of the band, in plain terms.
The organization
The band - light touch, high leverage
The band never has to carry it. A handful of moments a year does the work - the foundation and Propeller handle everything else.
How promotion works
Done for you
The part only you can
"So is promotion on us, or on you?"
Both, by design - and we carry the weight. We run the ads, build the creative, and manage the rewards. You and Goose bring the reach and the realness. Neither works nearly as well alone; together it compounds.
Why Propeller
The same playbook that turns a fanbase into a funding base.
Proof · Noah Kahan & The Busyhead Project
The exact engine, built for Noah Kahan's foundation, now the largest recurring-giving program on Propeller.
If the board says yes
You give the green light at the August 12 meeting.
Your club page, rewards, and launch creative - roughly 1-2 weeks.
Timed to a tour moment for maximum lift.
Members renew monthly; we optimize and report continuously.
The ask